TY - CONF T1 - Key Advantages and Risks of Implementing Artificial Intelligence in the Activities of Professional Communicators T2 - Proceedings of the 2020 IEEE Communication Strategies in Digital Society Seminar, ComSDS 2020 Y1 - 2020 A1 - Azarova, Liudmila A1 - Kudryavtseva, Maria A1 - Sharakhina, Larisa KW - AI technologies risks KW - artificial intelligence KW - digital technologies KW - professional communicators AB - Nowadays we observe a wide penetration of digital technologies into communication experts practice. Literature review demonstrates a great interest of both technical and humanitarian scholars to this subject. The research results, obtained by opinion survey (young adults of 19-24 years old), illustrate possible pragmatic and ethical effects of AI applications as well as their advantages and risks. JF - Proceedings of the 2020 IEEE Communication Strategies in Digital Society Seminar, ComSDS 2020 SN - 9781728164410 ER -